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26
ENCHANTED BRIDES ~ FALL 2014 / WINTER 2015
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EVERY BRIDE WANTS HER
wedding day to be a reflection
of the magical wedding she has
dreamed of for years. But most of
all, she wants her wedding to be a
reflection of her personality. Some
of these brides are very graphic
design savvy and decide to design
their own invitations. This is their
way of personalizing and bringing
to life the wedding of their dreams
to their guests.
But where do these savvy de-
sign brides get started in creating
invitations
BY ERNESTO LESTON
INVITATIONS BY LESTON
Setting Trends with Paper
a window to their wedding day?
The first step after designing the
style of their invitation is to set
up an appointment with a pro-
fessional invitation company to
select the proper paper and ink.
A specialist in the paper industry
has the knowledge to guide these
brides in making the right choices
in matching their design to the
perfect paper. A specialist as my-
self has a true understanding on
what paper and ink will work best
with each design. Keep in mind
that the perfect paper is the key
that enhances the design of the
invitation.
As you are making your se-
lection of the perfect paper take
the time to look through all the
invitation books. The texture of
the paper is an important element
in completing the entire look of
your invitation. Then once you
have chosen the perfect paper, it
is time to make decisions on the
ink and style of printing as ther-
mal printing, raised lettering, and
the list goes on. Once all of these
decisions are made your design
comes to life and you are ready to
mail out your unique and person-
alized invitations to your guests.
This past winter, I had the
wonderful opportunity to meet
with Jessica Facusse and her
lovely family from Honduras and
began the process of selecting the
paper products for her mid sum-
mer wedding to Henrik Andersson.
Jessica was a destination bride
who chose the Four Seasons as